Capital One Shopping Review: What We Love (and Hate) About It

Trying to make the most of capital one shopping review? You are in the right place. Below we break it down in plain English, with practical tips you can actually use.

Key Takeaways

• Capital One Shopping Review: What We Love (and Hate) About It Capital One Shopping is an app and browser extension that helps you find relev...
• It's free to use and will generally save you some percentage off each eligible purchase you make.
• Written by Megan Robinson, CMC® Last Updated: April 1, 2025 Reviewed by Jana Lynch Home Money Management Save Money I suffer from a common s...

Capital One Shopping Review: What We Love (and Hate) About It

Capital One Shopping is an app and browser extension that lets you you find relevant, working coupon codes for things you purchase online. It's free to use and will generally save you some percentage off each eligible purchase you make.

Written by Megan Robinson, CMC® Last Updated: April 1, 2025 Reviewed by Jana Lynch

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I suffer from a common shopper’s conundrum: I love finding creative ways to save money, but hate wasting time looking around for a deal.

In the past, every time I would get ready to check out online, I’d open a new tab and type “[site name] coupon codes” into Google. Sometimes I’d search through pages of codes only to find that none of them worked.

Eventually, I stopped trying. But every purchase thereafter came with a twinge of guilt because, I thought, “I could be spending more money than I need to. What if there’s a deal I don’t know about?”

That’s why, when I heard of Capital One Shopping (formerly Wikibuy) back in 2017, I immediately looked up and added the browser extension. I was beyond excited for a tool that could help me save money with little to no effort on my part.

Like any app, Capital One Shopping has its pros and cons. But more than six years later, it’s still the online shopping companion I rely on the most.

In This Article show What Is Capital One Shopping? How Capital One Shopping Works 1. Automatic reward credits and coupon application 2. Amazon cost comparison 3. Amazon watchlist cost drops 4. Universal product search engine 5. Personalized offers 6. Mobile cost comparison How to Redeem Capital One Shopping Credits Alternatives to Capital One Shopping Honey Rakuten FAQs Bottom Line: Is Capital One Shopping Worth It?

What Is Capital One Shopping?

In short, Capital One Shopping is a free coupon finder, loyalty program, and rewards app. It’s completely free to use, and you don’t need a broader Capital One account to participate.

Capital One Shopping exists in two forms: a browser extension (available for Google Chrome, Safari, Mozilla Firefox, and Microsoft Edge), and a mobile app.

They’ve partnered with over 100,000 different retailers like Amazon and Target to get you automatic deals on tech, clothing, travel, gaming, qualifying energy bills, and more.

The Austin, TX-based company was founded in 2014 and acquired by Capital One in 2018. Capital One Shopping users saved over $800 million in the past year alone.

Learn More Free Cost No hidden fees

DollarSprout Rating 4.5 out of 5 stars

Capital One Shopping offers multiple simple ways to save money, including automatic coupons, reward credits that can be exchanged for free gift cards, a cost comparison tool, and cost drop tracking. When you add the browser extension, you'll get automatic notifications for deals on sites you visit.

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Pros

• Completely free.
• Simple to add (and remove).
• Convenient way to save money with minimal effort.
• Safe and secure.
• Desktop and mobile versions.

Cons

• Gift card options are limited.
• Tracks your online activity and transaction history.
• “Best cost” feature isn’t always accurate.

How Capital One Shopping Works

Capital One Shopping offers several top features, including Amazon cost comparison, automatic coupon application, and rewards credits for online shopping.

We’ll cover how to capitalize on the more popular features and bring to light the drawbacks that exist.

1. Automatic reward credits and coupon application

By far the most rewarding feature, Capital One Shopping is immensely popular because it automatically finds working coupon codes and awards free gift card credits when shopping online.

Any time you’re browsing a retailer where Capital One Shopping detects a working code or eligible gift card credits, you’ll get a helpful pop-up notification at checkout.

For example, when I was shopping for groceries and makeup at one of my favorite stores, Capital One Shopping offered me a 4% rewards credit, and found 10 coupon codes to try.

📷 Megan Robinson. DollarSprout. Retrieved 10/27/20.

When you click the button to “Try Codes”, Capital One Shopping scans through each one automatically to see which gives you the best deal.

📷 Megan Robinson. DollarSprout. Retrieved 10/27/20.

Once the coupon(s) are tested and eligible credit applied, you’ll get another friendly pop-up that tells you whether or not any of the coupons worked, how much you saved, and when your credit will be available in your Capital One Shopping account.

📷 Megan Robinson. DollarSprout. Retrieved 10/27/20. Reviewer’s take: This is by far the Capital One Shopping feature that I use most frequently. I love that there’s zero effort on m

Final Thoughts

Before you check out, double-check capital one shopping review against current offers and any coupons you can stack. Small habits like this add up to real savings over a year.

Originally published at dollarsprout.com.