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Investing Today With Liz Ann Sonders (2026 Guide)

shieldSnaggyCodes Editorial Team calendar_todayJun 26, 2026 schedule6 min read verifiedFact-checked
Investing Today With Liz Ann Sonders (2026 Guide)

Want to get more out of investing today liz ann without the guesswork? Below we walk through the essentials in plain language, with practical steps you can use right away.

Key Takeaways

  • The markets were roiling and someone, smartly, thought to bring Sonders in.
  • Worth noting: that’s the conversation we had for this story, and it couldn’t be more timely.
  • Jean Chatzky: Let’s begin with the large picture.
  • How should women right now think about investing?

How Investing Today Liz Ann Really Works

The famed Charles Schwab strategist gets real about volatility in the market and how having an actual plan assists you avoid “the puke phase.” I first met Liz Ann Sonders well over a decade ago. It was in a green room, I believe at the Right now Reveal, but it might have been MSNBC or CNBC (these places all tend to look the same).

  • Right now, her title is Chief Investment Strategist for Charles Schwab, but I’ve consistently thought of her as one of the few people in my contacts who could explain the markets - and how individual investors should approach them - in plain English.
  • Liz Ann Sonders: My approach personally and Schwab’s - toward how investors should think about both the short term and the long term - are one and the same.
  • More importantly, you have to have a plan.
  • Too numerous investors are just winging it.

Getting the Most From Investing Today Liz Ann

JC: What kind of a plan? LAS: An asset allocation plan.

  • Remember that and that plan is going to differ if you’re talking about a self-directed investment account versus a 401(k) that’s managed in a more automatic method.
  • But even with the latter, there’s a require for you to think about how much you wish in equities versus fixed income.
  • Do you have income requires, or do you wish to maximize capital appreciation?
  • You also have to think about your risk tolerance; which can be guided by past experiences, not just time horizon.

Tips That Make a Difference

As a rule, jC: Can we dig into that? We’re in a period where market volatility seems to be ratcheting up.

  • LAS: You have to understand your own emotional fortitude when it comes to your investments.
  • One of the biggest mistakes investors make, even if they’re trying to construct a long-term plan, is that they too closely tie time horizon and risk tolerance.
  • In short, jC: You mean, even if you have decades until retirement, that doesn’t mean you can - personally, emotionally - withstand large drops in the market.
  • If you’re going to freak out at an 8% drop in your portfolio, you are not a risk tolerance investor.

Common Mistakes to Avoid

If you are unwilling or unable to withstand normal corrective phases in the market, that should be reflected in your asset allocation. But you also have to understand that structuring a portfolio that will limit the downside will limit the upside as well.

  • Worth noting: there’s no free lunch.
  • Investors will say, find me something that returns 5% to 6% consistently with no downside.
  • It doesn’t exist, certainly not in right now’s investment landscape.
  • A professional will say yes, there is a method to structure portfolio that limits the downside but there are few guarantees in investing.

Is Investing Today Liz Ann Worth It?

More importantly, jC: So, how are you approaching the market right now? LAS: I rarely label myself a bull or a bear, certainly not of the “perma-“ variety.

  • I try to assess risks as I objectively see them.
  • For the past couple of years, we have highlighted the risks associated with late-cycle economies.
  • Remember that when we published our 2018 outlook at the end of 2017, our overarching theme was “it’s getting late” [in this economic expansion] and that was likely to change the landscape for the equity market.
  • One of our conclusions was that the era of highly little volatility - 2017 broke some records for how little downside we saw in the market - was coming to an end.

Where the Real Savings Hide

This was not a run for the hills message, but we noted that we were likely to see more volatility, bigger swings up and down. And sure enough, since the January 2018 high to where we are right now, we have had plenty of market volatility, but stocks have made limited headway.

  • As a rule, jC: What does that mean for individuals investors?
  • LAS: This is not a time to take undue risk, and rebalancing can assist.
  • There are two upsides to periodic portfolio rebalancing.
  • First, your portfolio tells you when it’s time to do something.

A Closer Look at Investing Today Liz Ann

In short, you don’t have to worry about which “yahoo” on financial TV made which bombastic comment or sent out which tweet. If a particular asset class has had outsized appreciation relative to others, your portfolio will reflect that with an increase in that allocation.

  • As such, the second upside is that rebalancing means that if you’re in a self-directed account, you will be purchasing (or adding) low, and selling (or trimming) high.
  • When left to their own devices, investors frequently do the opposite.
  • Worth noting: as for your 401(k), rebalancing will be done through dollar-cost averaging.
  • JC: Are we heading for a recession?

Frequently Asked Questions

How can I save money on investing today liz ann?

Compare prices across a few retailers, look for active coupon codes, and time bigger buys around sales events. It was in a green room, I believe at the Right now Reveal, but it might have been MSNBC or CNBC (these places all tend to look the same).

Is it worth shopping around for investing today liz ann?

Usually yes. Right now, her title is Chief Investment Strategist for Charles Schwab, but I’ve consistently thought of her as one of the few people in my contacts who could explain the markets - and how individual investors should app....

What should I check before buying?

Read the terms, confirm any code still works, and factor in shipping or returns. Liz Ann Sonders: My approach personally and Schwab’s - toward how investors should think about both the short term and the long term - are one and the same.

Smart Ways to Save More on Investing Today Liz Ann

  • Compare the final price including shipping, not just the headline number.
  • Check for student, military, or first order offers you may qualify for.
  • Time non urgent purchases around major sale events for the deepest cuts.
  • Leave items in your cart for a day; some stores send a follow up discount.
  • Pair cashback with a coupon so you save twice on the same order.

Final Thoughts

The bottom line on investing today liz ann: a little research goes a long way. Compare your options, watch for seasonal offers, and never pay full price when a better deal is a click away.

Originally published at savingswitch.com.

S
Written & reviewed by

SnaggyCodes Editorial Team

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