Starbucks accidentally increased prices early, customers are not happy
Trying to make the most of starbucks accidentally increased prices? You are in the right place. Below we break it down in plain English, with practical tips you can actually use.
Key Takeaways
- Advertisement Starbucks will be raising prices again on July 12.
- But customers got a taste of the price increase on Friday when the new prices were accidentally entered into point of sale systems ...
- Unfortunately, that price adjustment was prematurely entered into the point of sale systems in our U.S.
Starbucks will be raising prices again on July 12. But shoppers got a taste of the cost increase on Friday when the new prices were accidentally entered into point of sale systems early.
Read more: 10 tips that will save you money at Starbucks
Oops: Starbucks accidentally raises prices early
In an official press release, Starbucks said that the pricing error was due to the new amounts being prematurely entered into the point of sale systems and encouraged shoppers who were overcharged to call the Starbucks Customer Service hotline for assistance.
On July 12, Starbucks is planning a small cost increase on select beverages. Unfortunately, that cost adjustment was prematurely entered into the point of sale systems in our U.S. company-operated stores. As a result, some shoppers were charged incorrectly. The maximum any customer could have been overcharged is 30 cents per beverage.
The error has been corrected and we sincerely apologize to our shoppers for the inconvenience. If a customer believes this mistake impacted the cost of their beverage, we encourage them to please contact Starbucks Customer Service at 1-800-782-7282, and we will gladly make this right.
This is not the first time Starbucks has raised its prices.
Thoughout the years, Starbucks has raised the prices of various beverages. A tall (small) cup of coffee at Starbucks in 2007 was $1.75; today it’s $1.92. A grande (medium) Vanilla Latte cost about $4.15 in 2007 with tax; today it is around $4.60 with tax. Last year, Starbucks raised the prices of its beverages between $0.05 and $0.20.
The maximum cost increase will be as much as $.30 on July 12, which is likely to spark criticism from shoppers. Earlier this year, Starbucks shoppers weren’t too happy about changes to the rewards program.
Read more: $5M lawsuit claims Starbucks iced coffee has too much ice
AdvertisementFinal Thoughts
The bottom line: a little research on starbucks accidentally increased prices goes a long way. Compare your options, watch for seasonal offers, and never pay full price when a better deal is one click away.
Originally published at clark.com.
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